Our studio is inside Eagle Ridge Mall — next to Dillard's, directly across from the nail salon. Easy parking, easy entry, and 20 to 90 minutes of luxury that feels like a deep exhale. Nuestro estudio está dentro de Eagle Ridge Mall — al lado de Dillard's, directamente frente al salón de uñas. Estacionamiento fácil, entrada fácil, y de 20 a 90 minutos de lujo que se siente como un suspiro profundo.
We're located next to the Dillard's store, directly across from the nail salon. Here's the simplest way in. Estamos ubicados al lado de la tienda Dillard's, directamente frente al salón de uñas. Aquí está la forma más fácil de entrar.
This isn't a chain. It isn't a franchise. Nu Way Beauty is a small, independent studio built by Luba and run by a tight team of licensed specialists who actually know their clients by name. Walk in, and you'll feel the difference — every treatment is tailored, every recommendation is honest, every visit is personal. Esto no es una cadena. No es una franquicia. Nu Way Beauty es un estudio pequeño e independiente construido por Luba y dirigido por un equipo unido de especialistas con licencia que realmente conocen a sus clientas por nombre. Entra y sentirás la diferencia — cada tratamiento es personalizado, cada recomendación es honesta, cada visita es personal.
From treatments at the studio to wellness shipped to your door — every part of the Nu Way world. Desde tratamientos en el estudio hasta bienestar enviado a tu puerta — cada parte del mundo Nu Way.
Facials, body, brows, lashes, PMU. Tailored to you. Faciales, cuerpo, cejas, pestañas, PMU. Personalizados.
Book Now →Reservar →
Glow, Signature, Elite — your monthly facial + perks. Glow, Signature, Elite — tu facial mensual + beneficios.
Get Glowing →Empieza →
Weight loss, hormone, and longevity programs — shipped to you. Programas de pérdida de peso, hormonas y longevidad — a tu puerta.
Get Started →Comenzar →
Daily wellness, beauty support, and the products we trust ourselves. Bienestar diario, apoyo de belleza y productos en los que confiamos.
Shop Supplements →Comprar →Curated jewelry, gifts and the things our clients love most. Joyería curada, regalos y las cosas que más aman nuestras clientas.
Shop The Store →Ver Tienda →
Bring your girls. We'll bring the glow. Birthdays, bachelorettes, just because. Trae a tus amigas. Nosotras traemos el brillo. Cumpleaños, despedidas, porque sí.
Plan Yours →Planear →At Nu Way Beauty, we go beyond the surface. Our Wellness and Weight Loss Programs are designed to help you feel confident, energized, and aligned from the inside out. We work through a trusted network of licensed medical providers who evaluate your health history and goals — then build a plan that fits. En Nu Way Beauty, vamos más allá de la superficie. Nuestros Programas de Bienestar y Pérdida de Peso están diseñados para ayudarte a sentirte segura, con energía y alineada de adentro hacia afuera. Trabajamos a través de una red confiable de proveedores médicos licenciados que evalúan tu historial de salud y tus objetivos — y luego construyen un plan que encaja.
203 Eagle Ridge Drive · Lake Wales, FL 33859. Inside Eagle Ridge Mall, next to Dillard's, directly across from the nail salon. Book ahead — or call and we'll make room. 203 Eagle Ridge Drive · Lake Wales, FL 33859. Dentro de Eagle Ridge Mall, al lado de Dillard's, directamente frente al salón de uñas. Reserva con anticipación — o llámanos y haremos espacio.


Nu Way Beauty Wellness Aesthetics has been featured across recognized national media platforms, highlighting our commitment to elevated beauty and wellness standards.
Our work continues to gain attention for innovation, professionalism, and refined aesthetic results.

Nu Way Beauty provides a structured, personalized approach to achieving safe and sustainable results. Under the supervision of experienced professionals, each client receives individualized support that may include nutritional guidance

Low energy, poor sleep, brain fog or slow recovery can be signs your body needs deeper support. We help evaluate internal balance through wellness assessments, peptides, supplementation and personalized recommendations..

Hair shedding, thinning or loss of density is often linked to stress, hormones or nutrition. We help identify possible causes and support hair health through scalp care, treatments and wellness-based approaches.

Many people try different treatments in different places and still feel unsure what actually works for them.
We simplify the process.
We begin by understanding your concerns, then explain realistic options and create a manageable treatment strategy.
Some clients need skin correction.
Others need body contouring or wellness support.
Some only want maintenance and prevention.
Our role is to guide, not pressure.
We focus on safe, appropriate treatments and long-term improvement rather than unnecessary procedures.
Luba Winter

When should I arrive for my appointment?
Please arrive 10 minutes early to settle in and complete any quick forms. If you arrive late, we’ll do our best with the time remaining.
Should I remove my makeup before I arrive?
No worries. We start every facial with a full cleanse. Come as you are, relax, and we’ll take care of the rest.
What should I wear?
Wear whatever is comfortable. We protect your clothing during treatment.
Who will perform my facial?
A trained, licensed esthetic professional from our team.
What products do you use?
We use professional-grade skincare selected for your skin type and goals.
How do I know which facial or add-ons are right for me?
We do a quick skin assessment before your service and recommend the best options for your skin that day.
Will my skin be red after?
Most clients leave glowing. If your skin is sensitive, you may have mild pinkness that typically fades quickly.
How often should I get a facial?
Most clients do best with one facial every 4 weeks. We’ll recommend a simple routine based on your skin and goals.
I have sensitive skin. Can I still get a facial?
Yes. We customize for sensitive and reactive skin and keep everything gentle and safe.
What is lymphatic drainage?
A gentle technique that helps reduce puffiness, supports circulation, and leaves your face looking refreshed and less swollen.
How do you sanitize?
We follow strict sanitation standards. Tools and surfaces are disinfected between every client, and disposable items are used when appropriate.
Are extractions included?
Some facials include them, and they can also be added when needed. We only do extractions if your skin can handle them safely.
Can I wear makeup after my facial?
You can, but we recommend letting your skin breathe for the rest of the day when possible.
Is there downtime or pain?
Most facials have no downtime. You can return to your day right after your appointment.
What results can I expect?
After one facial, most clients notice smoother texture and a healthier glow. With consistent care, results become stronger and longer-lasting.
How many sessions do I need and how long do results last?
You can see improvement after one visit, but the best results come with a monthly plan. Your esthetician will guide you based on your goals.
Who is acne treatment for?
Anyone dealing with breakouts, congestion, or inflamed skin who wants a clear, consistent plan.
How long does it take to see clearer skin?
Most acne programs take at least 8–12 weeks for visible clearing, because skin needs time to cycle and heal.
Do I need homecare products too?
Yes. Professional treatments + the right home routine is how acne improves long term.
Do I need to stop wearing makeup?
Not necessarily. We recommend acne-safe makeup and thorough cleansing. We’ll guide you.
What is dermaplaning?
A gentle exfoliation that removes dead skin and peach fuzz, helping makeup sit smoother and skincare absorb better.
What is a chemical peel?
A targeted exfoliation chosen for your skin concerns to improve texture, tone, and clarity over time.
What is LED therapy?
A relaxing light treatment that supports collagen and can help calm acne and inflammation.
What is an enzyme mask?
A gentle exfoliating mask that brightens and smooths without harsh scrubbing.
What is gua sha / facial massage?
A sculpting technique that helps reduce puffiness, improves circulation, and leaves the face looking more lifted and refreshed.
Can I wear eye makeup to a lash lift appointment?
We recommend arriving with clean lashes and no mascara. Oils and residue can reduce the lift and shorten results.
Are there any restrictions for waxing?
Yes. Certain medications and active skincare (retinoids, strong acids, some acne meds) can make skin too sensitive for waxing. If you’re unsure, message us and we’ll confirm what’s safe.
What is included in membership?
A monthly treatment credit, member-only perks, and preferred pricing to help you maintain results consistently.
When is membership billed?
Membership renews monthly on the same date each month (we’ll confirm your exact billing date at signup).
Can I pause my membership if I travel?
Yes. You can freeze your membership for a limited time. Just contact us before your billing date.
What happens if I miss an appointment or cancel late?
We require 24 hours notice to avoid a late cancellation fee. This protects appointment times for all clients.
How do I book?
Booking is simple. Use our online concierge to choose your service and time in minutes.
Why do you require a card on file?
To secure your appointment and protect our team’s time in case of late cancellations or no-shows.
What is your cancellation policy?
24 hours notice for individual appointments. Group events may require more notice (we’ll confirm when booked).
What is your return policy on products?
Unopened products can be returned within a set window. If you had a reaction, contact us right away and we’ll help.
What are your wellness programs?
Our wellness programs support skin, energy, weight management, and healthy aging. We create a simple plan based on your goals and guide you step by step.
Is this a medical service?
Wellness consultations are provided through licensed medical providers via telehealth. Nu Way Beauty coordinates your care and helps you follow your plan.
How does the telehealth process work?
It’s easy.
You request a consultation through our online concierge.
You complete a short health questionnaire.
A licensed provider reviews your information and meets with you virtually.
If appropriate, your treatment plan is approved and shipped to your home.
Do I need to come into the studio?
No. Wellness consultations happen online. You can still visit us in person for aesthetic services if you choose.
What conditions can wellness programs help with?
Clients commonly seek support for weight management, low energy, skin health, hormonal support, and healthy aging.
How long does it take to get started?
Most clients complete their consultation within a few days. After approval, products are shipped directly to you.
Are medications guaranteed?
No. Treatment approval depends on the licensed provider’s medical evaluation and safety guidelines.
Will my information be private?
Yes. Telehealth visits and records are handled through secure, confidential systems.
Do you sell skincare products?
Yes. We offer professional home-care products selected to maintain your treatment results.
Why is home care important?
In-studio treatments start the improvement. Daily home care maintains and protects your results between visits.
Do you sell gift cards?
Yes. Gift cards can be used for services or products and are available online.
Do you have merchandise?
Yes. We offer branded items and wellness accessories available in studio and online.
Can products be shipped?
Yes. Most products and merchandise can be shipped directly to your home.

Welcome to our cozy, beautiful studio in the heart of
Regal Eagle Ridge Mall at:
203 Eagle Ridge Dr, Ste 100,
Lake Wales, FL 33859.
Here’s the easiest way to find us:
Please enter through Dillard’s.
This entrance has convenient parking right nearby.
Walk straight through Dillard’s until you reach the main mall entrance.
After you enter the mall, turn left.
We are directly across from the nail salon.
If you need help locating us, call or text
863-222-4422 and we will guide you.
We want your visit to feel easy and relaxed, and we can’t wait to see you!