203 Eagle Ridge Dr, Ste 100

Lake Wales, FL 33859

863.282.7722

ContactContacto

Real people.
Real answers. Right here.
Gente real.
Respuestas reales. Aquí mismo.

Questions about a treatment? Not sure which facial fits your skin? Need to reschedule, plan a face party, or ask about memberships? Write us. Call us. Stop by. We read everything — and we always answer. ¿Preguntas sobre un tratamiento? ¿No sabes qué facial le va a tu piel? ¿Necesitas reprogramar, planear una fiesta facial, o preguntar sobre membresías? Escríbenos. Llámanos. Pasa a vernos. Leemos todo — y siempre respondemos.

Call 863-222-4422Llamar 863-222-4422
Call or TextLlama o Escribe

By PhonePor Teléfono

863-222-4422

The fastest way to reach us. Call during studio hours or text anytime — we answer texts as soon as we're between treatments. La forma más rápida de contactarnos. Llama en horario de estudio o envía un mensaje cuando quieras — respondemos en cuanto terminamos un tratamiento.

Call Now →Llamar Ahora →
Email UsEscríbenos

By EmailPor Correo

For longer questions, treatment plans, or anything you'd rather write out. Expect a reply within a few hours during business hours. Para preguntas más largas, planes de tratamiento, o lo que prefieras escribir. Espera respuesta en unas horas dentro del horario laboral.

Send Email →Enviar Correo →
Visit UsVisítanos

In PersonEn Persona

203 Eagle Ridge Dr · Lake Wales, FL

Inside Eagle Ridge Mall, next to Dillard's, directly across from the nail salon. Walk in any time during studio hours — we'll show you around. Dentro de Eagle Ridge Mall, al lado de Dillard's, directamente frente al salón de uñas. Visítanos durante el horario del estudio — te mostraremos el lugar.

Get Directions →Cómo Llegar →
Send A MessageEnvía un Mensaje

Tell us what you're after. Cuéntanos qué buscas.

A few quick details and we'll get back to you with a real answer — usually the same day. Unos detalles rápidos y te responderemos con una respuesta real — usualmente el mismo día.

We never share your info. Replies usually same day. Nunca compartimos tu información. Usualmente respondemos el mismo día.
Your email client just opened with your message ready to send. If it didn't, please call or text us at 863-222-4422. Tu cliente de correo se abrió con tu mensaje listo para enviar. Si no se abrió, llámanos o envíanos un mensaje al 863-222-4422.
Meet The TeamConoce al Equipo

The people on the other side of the message. Las personas al otro lado del mensaje.

Three licensed specialists. One small studio. No turnover, no hand-offs — the person who answers you is the person you'll see. Tres especialistas con licencia. Un estudio pequeño. Sin rotación, sin transferencias — la persona que te responde es la persona que te atenderá.

Luba Winter
Owner · Cosmetologist · Brows Dueña · Cosmetóloga · Cejas

Luba Winter

Luba built Nu Way Beauty from the ground up. She specializes in brows, lash treatments, and signature facials — and she's the reason every treatment plan we build is honest, personal, and never overpriced. Luba construyó Nu Way Beauty desde cero. Se especializa en cejas, tratamientos de pestañas y faciales signature — y es la razón por la que cada plan de tratamiento es honesto, personal y nunca sobrevalorado.

Elizabeth Miller
Licensed Aesthetic Specialist Especialista Estética Licenciada

Elizabeth Miller

Elizabeth runs our advanced facials, body sculpting, and skin renewal work. If your skin needs a serious plan — acne, anti-aging, tightening — she's the one who'll build it with you. Elizabeth dirige nuestros faciales avanzados, esculpido corporal y renovación de piel. Si tu piel necesita un plan serio — acné, anti-edad, firmeza — ella es quien lo construirá contigo.

Diana Claros
Cosmetologist · Brows Specialist Cosmetóloga · Especialista en Cejas

Diana Claros

Diana handles brows, lashes, permanent makeup, and warm conversation that makes every visit feel personal. Bilingual, patient, and exacting — she'll get the shape right the first time. Diana se encarga de cejas, pestañas, maquillaje permanente y conversación cálida que hace cada visita personal. Bilingüe, paciente y precisa — logra la forma correcta a la primera.

Common QuestionsPreguntas Frecuentes

Most people ask these first. La mayoría pregunta esto primero.

How quickly will you respond?¿Qué tan rápido responden?
Within a few hours during studio hours, by next morning if you message overnight. For a same-day answer, just call or text 863-222-4422 — that's always the fastest path. En unas horas dentro del horario del estudio, o a la mañana siguiente si escribes durante la noche. Para una respuesta el mismo día, llama o envía un mensaje al 863-222-4422 — siempre es la ruta más rápida.
Do you accept walk-ins?¿Aceptan visitas sin cita?
When we have an opening, absolutely. We're appointment-based, so the safest move is to call ahead or text us — we'll tell you exactly what's available today and slot you in if there's room. Cuando tenemos espacio, por supuesto. Trabajamos con cita, así que lo mejor es llamarnos o escribirnos primero — te diremos exactamente qué hay disponible hoy y te incluiremos si hay espacio.
How early should I arrive for my appointment?¿Qué tan temprano debo llegar a mi cita?
Ten minutes early for your first visit. We'll sit with you, look at your skin, talk through what's bothering you, and build a plan that fits your life and budget — before any treatment starts. For follow-ups, five minutes is plenty. Diez minutos antes para tu primera visita. Nos sentaremos contigo, miraremos tu piel, hablaremos de lo que te molesta y construiremos un plan que se ajuste a tu vida y presupuesto — antes de iniciar cualquier tratamiento. Para visitas de seguimiento, cinco minutos es suficiente.
What's your cancellation policy?¿Cuál es su política de cancelación?
Life happens — we just ask for 24 hours' notice when you can. Same-day cancellations may carry a small fee, but reschedules are always easy and never penalized. Just call or text us. La vida pasa — solo pedimos 24 horas de aviso cuando sea posible. Las cancelaciones del mismo día pueden tener un pequeño cargo, pero reprogramar siempre es fácil y nunca tiene penalización. Solo llámanos o envíanos un mensaje.
Do you offer free consultations?¿Ofrecen consultas gratuitas?
Yes. For permanent makeup and any complex treatment plan, we'll sit down with you, look at your skin, and walk through everything before you commit to anything. No pressure, no fee, no obligation. Sí. Para maquillaje permanente y cualquier plan de tratamiento complejo, nos sentaremos contigo, miraremos tu piel y revisaremos todo antes de que te comprometas con algo. Sin presión, sin costo, sin obligación.
Can I bring a friend or plan a group visit?¿Puedo traer a una amiga o planear una visita en grupo?
Always. Bring a friend, plan a face party for birthdays or bachelorettes, or just come hang out during your treatment. Elite members also get a bring-a-friend half-price perk every month — ask us about it. Siempre. Trae una amiga, planea una fiesta facial para cumpleaños o despedidas, o solo ven a acompañar durante tu tratamiento. Las miembros Elite también obtienen el beneficio de traer-amiga a mitad de precio cada mes — pregúntanos.
Do you offer gift cards?¿Ofrecen tarjetas de regalo?
Yes — $50, $100, $200, or any custom amount. They never expire and they make a beautiful gift. New clients can also claim a $30 welcome credit just by joining our list — open the booking modal to get yours. Sí — $50, $100, $200 o cualquier monto personalizado. Nunca expiran y son un regalo precioso. Las clientas nuevas también pueden reclamar un crédito de bienvenida de $30 al unirse a nuestra lista — abre el modal de reservación para obtener el tuyo.
Still have a question we didn't answer? ¿Aún tienes una pregunta que no respondimos?
Call 863-222-4422Llamar 863-222-4422
Skip The Form Salta el Formulario

Or just book the visit. O simplemente reserva tu visita.

Sometimes the answer is just to come see us. Pick a treatment, pick a time — and we'll handle the rest in person. A veces la respuesta es simplemente venir a vernos. Elige un tratamiento, elige un horario — y nos encargamos del resto en persona.

As Seen In

Nu Way Beauty Wellness Aesthetics has been featured across recognized national media platforms, highlighting our commitment to elevated beauty and wellness standards.

Our work continues to gain attention for innovation, professionalism, and refined aesthetic results.

What

Can We HELP You With?

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Medical weight management

Nu Way Beauty provides a structured, personalized approach to achieving safe and sustainable results. Under the supervision of experienced professionals, each client receives individualized support that may include nutritional guidance

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Energy, Hormones & Longevity

Low energy, poor sleep, brain fog or slow recovery can be signs your body needs deeper support. We help evaluate internal balance through wellness assessments, peptides, supplementation and personalized recommendations..

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Hair Thinning & Scalp Health

Hair shedding, thinning or loss of density is often linked to stress, hormones or nutrition. We help identify possible causes and support hair health through scalp care, treatments and wellness-based approaches.

We Help You

YOU MAINTAIN Results

Good results come from consistency, not a single treatment.

After your consultation, we guide you through a step-by-step care plan that may include skincare treatments, body therapies, injectables, wellness support and home care recommendations.

Your plan is adjusted over time based on how your skin and body respond, so improvements look natural and comfortable rather than sudden or artificial.

Your glow should not end at the studio.

We offer a curated selection of professional home care products designed to preserve, enhance, and extend your results. From skin nourishment to lash maintenance, each product is chosen with intention - so your beauty continues effortlessly between visits.

Our

Approach

Many people try different treatments in different places and still feel unsure what actually works for them.

We simplify the process.

We begin by understanding your concerns, then explain realistic options and create a manageable treatment strategy.
Some clients need skin correction.
Others need body contouring or wellness support.
Some only want maintenance and prevention.

Our role is to guide, not pressure.
We focus on safe, appropriate treatments and long-term improvement rather than unnecessary procedures.

Luba Winter

Frequently

Asked Questions

FACIALS

When should I arrive for my appointment?

Please arrive 10 minutes early to settle in and complete any quick forms. If you arrive late, we’ll do our best with the time remaining.

Should I remove my makeup before I arrive?

No worries. We start every facial with a full cleanse. Come as you are, relax, and we’ll take care of the rest.

What should I wear?

Wear whatever is comfortable. We protect your clothing during treatment.

Who will perform my facial?

A trained, licensed esthetic professional from our team.

What products do you use?

We use professional-grade skincare selected for your skin type and goals.

How do I know which facial or add-ons are right for me?

We do a quick skin assessment before your service and recommend the best options for your skin that day.

Will my skin be red after?

Most clients leave glowing. If your skin is sensitive, you may have mild pinkness that typically fades quickly.

How often should I get a facial?

Most clients do best with one facial every 4 weeks. We’ll recommend a simple routine based on your skin and goals.

I have sensitive skin. Can I still get a facial?

Yes. We customize for sensitive and reactive skin and keep everything gentle and safe.

What is lymphatic drainage?

A gentle technique that helps reduce puffiness, supports circulation, and leaves your face looking refreshed and less swollen.

How do you sanitize?

We follow strict sanitation standards. Tools and surfaces are disinfected between every client, and disposable items are used when appropriate.

Are extractions included?

Some facials include them, and they can also be added when needed. We only do extractions if your skin can handle them safely.

Can I wear makeup after my facial?

You can, but we recommend letting your skin breathe for the rest of the day when possible.

Is there downtime or pain?

Most facials have no downtime. You can return to your day right after your appointment.

What results can I expect?

After one facial, most clients notice smoother texture and a healthier glow. With consistent care, results become stronger and longer-lasting.

How many sessions do I need and how long do results last?

You can see improvement after one visit, but the best results come with a monthly plan. Your esthetician will guide you based on your goals.

ACNE PROGRAMS

Who is acne treatment for?

Anyone dealing with breakouts, congestion, or inflamed skin who wants a clear, consistent plan.

How long does it take to see clearer skin?

Most acne programs take at least 8–12 weeks for visible clearing, because skin needs time to cycle and heal.

Do I need homecare products too?

Yes. Professional treatments + the right home routine is how acne improves long term.

Do I need to stop wearing makeup?

Not necessarily. We recommend acne-safe makeup and thorough cleansing. We’ll guide you.

ENHANCEMENTS

What is dermaplaning?

A gentle exfoliation that removes dead skin and peach fuzz, helping makeup sit smoother and skincare absorb better.

What is a chemical peel?

A targeted exfoliation chosen for your skin concerns to improve texture, tone, and clarity over time.

What is LED therapy?

A relaxing light treatment that supports collagen and can help calm acne and inflammation.

What is an enzyme mask?

A gentle exfoliating mask that brightens and smooths without harsh scrubbing.

What is gua sha / facial massage?

A sculpting technique that helps reduce puffiness, improves circulation, and leaves the face looking more lifted and refreshed.

LASHES, BROWS & WAXING

Can I wear eye makeup to a lash lift appointment?

We recommend arriving with clean lashes and no mascara. Oils and residue can reduce the lift and shorten results.

Are there any restrictions for waxing?

Yes. Certain medications and active skincare (retinoids, strong acids, some acne meds) can make skin too sensitive for waxing. If you’re unsure, message us and we’ll confirm what’s safe.

MEMBERSHIP

What is included in membership?

A monthly treatment credit, member-only perks, and preferred pricing to help you maintain results consistently.

When is membership billed?

Membership renews monthly on the same date each month (we’ll confirm your exact billing date at signup).

Can I pause my membership if I travel?

Yes. You can freeze your membership for a limited time. Just contact us before your billing date.

What happens if I miss an appointment or cancel late?

We require 24 hours notice to avoid a late cancellation fee. This protects appointment times for all clients.

BOOKING, PAYMENTS & POLICIES

How do I book?

Booking is simple. Use our online concierge to choose your service and time in minutes.

Why do you require a card on file?

To secure your appointment and protect our team’s time in case of late cancellations or no-shows.

What is your cancellation policy?

24 hours notice for individual appointments. Group events may require more notice (we’ll confirm when booked).

What is your return policy on products?

Unopened products can be returned within a set window. If you had a reaction, contact us right away and we’ll help.

WELLNESS & TELEHEALTH

What are your wellness programs?

Our wellness programs support skin, energy, weight management, and healthy aging. We create a simple plan based on your goals and guide you step by step.

Is this a medical service?

Wellness consultations are provided through licensed medical providers via telehealth. Nu Way Beauty coordinates your care and helps you follow your plan.

How does the telehealth process work?

It’s easy.

You request a consultation through our online concierge.

You complete a short health questionnaire.

A licensed provider reviews your information and meets with you virtually.

If appropriate, your treatment plan is approved and shipped to your home.

Do I need to come into the studio?

No. Wellness consultations happen online. You can still visit us in person for aesthetic services if you choose.

What conditions can wellness programs help with?

Clients commonly seek support for weight management, low energy, skin health, hormonal support, and healthy aging.

How long does it take to get started?

Most clients complete their consultation within a few days. After approval, products are shipped directly to you.

Are medications guaranteed?

No. Treatment approval depends on the licensed provider’s medical evaluation and safety guidelines.

Will my information be private?

Yes. Telehealth visits and records are handled through secure, confidential systems.

PRODUCTS & MERCHANDISE

Do you sell skincare products?

Yes. We offer professional home-care products selected to maintain your treatment results.

Why is home care important?

In-studio treatments start the improvement. Daily home care maintains and protects your results between visits.

Do you sell gift cards?

Yes. Gift cards can be used for services or products and are available online.

Do you have merchandise?

Yes. We offer branded items and wellness accessories available in studio and online.

Can products be shipped?

Yes. Most products and merchandise can be shipped directly to your home.

Welcome to our cozy, beautiful studio in the heart of

Regal Eagle Ridge Mall at:


203 Eagle Ridge Dr, Ste 100,

Lake Wales, FL 33859.

Here’s the easiest way to find us:

Please enter through Dillard’s.

This entrance has convenient parking right nearby.

Walk straight through Dillard’s until you reach the main mall entrance.

After you enter the mall, turn left.

We are directly across from the nail salon.

If you need help locating us, call or text

863-222-4422 and we will guide you.

We want your visit to feel easy and relaxed, and we can’t wait to see you!

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